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CPC
Web Marketing
28/02/20230Comments

CPC (Cost Per Click): formula and meaning

What is CPC (Cost Per Click) and how is it calculated? Find the formula and meaning of this important digital advertising metric here.

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ROAS
Web Marketing
20/12/20222Comments

How to Calculate ROAS (Return On Advertising Spend)

In this article I explain what ROAS is, why it is important to know it, and what is the formula for calculating it. All in the simplest way possible.

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