How to do brand naming: the strategy in 7 steps
In this article you will find a simple 7-step guide to help you find the right name for your business project.
Brand Positioning
How to create your brand identity in 7 steps
To create your brand identity, you must first know who you are and where you want to go-here are 7 steps to follow to do so most effectively.
Brand identity: meaning, characteristics and 3 advantages
In this article I explain what brand identity is, what characteristics it should have to be effective, and all its benefits.
Brand naming: what it is and how to do it
In this article I explain what brand naming is and how you can do it most effectively for the success of your business.
What is the value proposition and why is it important
In addition to creating an extraordinary product, you need to know how to communicate its value to your audience, which you can do through the value proposition. Find out in the article what it is and why it is a key element of any marketing strategy.
Personalized corporate gadgets: 9 good reasons to use them
Let's talk about branding strategies: customizing and selling business gadgets is one of the most underrated, but at the same time very effective and immediate. Here I explain how to do it and what all the benefits are.
Brand Awareness: what it means
To be successful, in addition to having a clear and defined brand identity, you must also have to be well recognized.In this article I explain what brand awareness is, why it is important, how to measure it, and how to increase it.
Brand Positioning what it is and how it works
Brand Positioning is the foundation of a sound marketing strategy: here I explain what it consists of, why it is important, and how it works so that you can apply it to your advantage.
Authoritativeness: how to get it in 4 steps
Authoritativeness is among the distinctive qualities necessary for your business success: here I explain what it is, why it is important, and how to become an authoritative expert in 4 simple steps.