The 4Ps of the marketing mix: what they mean and how to use them
Here I explain what the marketing mix is, what elements it consists of (the so-called 4Ps) and how to use it to your advantage.
Organize
What is a joint venture and why it pays off (7 advantages)
In this article I explain what a joint venture is, what types exist, and the main advantages of this form of collaboration.
Difference between iPad and iPad Pro (2022): which one to choose?
In this article I explain the main differences between iPad and iPad Pro, in their latest models released on the market.
What is the Business Model Canvas? What it is used for and why
In this article I explain what the Business Model Canvas is, what elements it consists of, and how you can use it.
Marketing strategy: what it is and how to set it up in 5 steps
Marketing strategy defines your business's path to success: here I explain how to set it up in 5 basic steps.
What does a web marketer do? Here is his or her typical day
In this article find out what a web marketer does in his or her days, from organizing time to managing various tasks.
9 strategies to increase productivity
Here are 9 strategies to better organize your day and be more productive through better management of your time and resources.
What are soft skills? Here are the 9 most in demand
Soft skills can make all the difference in your professional career growth: find out what they consist of and which 9 are most in demand in the world of work today.
Value Proposition Canvas (Pt.2) - Simple Guide to Use
Here you will find everything you need to know about compiling your Value Proposition Canvas: step-by-step guidance, directions on when to use it, and helpful tips for getting maximum results with minimum effort.