Digital Marketing Blog

This blog was created to share and become an essential reference in digital marketing. Whether you are a beginner or an expert, here you will find strategies, interviews, and reviews that will enhance your skills. Articles are also available in audio format!
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Recent Articles

Marketing Coach: who he is and 5 reasons to hire him

A marketing coach enables you to achieve your marketing goals easily, quickly, and effectively.Here I explain exactly who they are, what they do, how they can support your business growth, and why you should consider hiring one. Find out who a marketing coach is, what they do, how they can support your business, and 5 good reasons why you should consider hiring one.


Chosen for you

If you are dissatisfied with the switch from Google Podcasts to YouTube Music Podcasts, there are several alternative apps that may suit your listening needs. Each of these platforms offers unique features and benefits that may better suit your listening habits. Here is an overview of the best alternatives to Google Podcasts. 1. Spotify Spotify is one of the platforms...

After Google Podcasts was shut down, Google moved all podcast listening features to YouTube Music Podcasts. In this article, I will guide you on how to use YouTube Music to listen to podcasts, add custom RSS feeds, and manage private podcasts.

Guide to Voice Search Optimization: 7 strategic actions

In this article I explain why Voice Search Optimization is critical for web marketing today and how to use it to your advantage.

Increasing engagement: neuromarketing and somatic markers

Here's what neuromarketing is and how to harness the power of somatic markers in your promotional strategies.

What is conversion rate (+formula) and why you need to know it

Learn what conversion rate is, how it is calculated, why it is so important, and what factors it can be affected by.

Community Based Marketing: what it is and how to use it (+5 benefits)

Community Based Marketing contributes to your brand growth and increased customer loyalty: find out what it is, what elements it consists of, and why it is so beneficial.

Digital Marketing KPIs: 5 metrics to monitor

Find out what the top 5 metrics are for evaluating the success of your digital strategies.

Leads and prospects: what they mean and why they are different

The roles of leads and prospects within the sales funnel are quite different-here's what they both mean and how they differ.

Marketing Coach: who he is and 5 reasons to hire him

A marketing coach enables you to achieve your marketing goals easily, quickly and effectively.Here I explain exactly who he or she is,...

Alternatives to Google Podcasts: the 6 best free podcast apps for Android and iOS

If you are not satisfied with the switch from Google Podcasts to YouTube Music Podcasts, there are several alternative apps that could meet your needs for...

Closed Google Podcasts: how to listen to free podcasts on YouTube Music in 4 steps

After Google Podcasts was shut down, Google moved all podcast listening features to YouTube Music Podcasts. In this article, I will guide you...

Learn about the Taghera phenomenon: the viral artist on TikTok

Taghera, TikTok's newest star, talks about how she experienced her sudden popularity and how she manages to create fresh and successful content.

Trustpilot: platform for collecting reviews

Here I tell you about the other side of Trustpilot and my very bad personal experience with using the platform.

Guide to Voice Search Optimization: 7 strategic actions

In this article I explain why Voice Search Optimization is critical for web marketing today and how to use it to your advantage.

Digital Marketing Blog: most read articles

How to create word of mouth: 7 Referral Marketing Actions

Implementing a Referral Marketing strategy may seem complex to you, instead it is very simple (if you know...

How to Calculate ROAS (Return On Advertising Spend)

In this article I explain what ROAS is, why it is important to know about it, and what is...

Brand naming: what it is and how to do it

In this article I explain what brand naming is and how you can do it the way...

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Valerio Fioretti is the specialist in Artificial Intelligence applied to web marketing for small and medium-sized enterprises. Bestselling author, speaker, consultant, trainer and marketing coach.

Start Me Hub Ltd. is a registered publishing house.

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